High-value schema types

Why it matters

Schema types such as Article, Product and FAQPage give agents typed entities to extract instead of free text. They also make the page eligible for rich results.

How to fix it

Describe the primary content of each page with the matching schema.org type.

1. Identify the primary content type of the page, for example Product, Article or Event.

2. Add JSON-LD of that type with the required properties.

   {
     "@context": "https://schema.org",
     "@type": "Product",
     "name": "Team plan",
     "offers": {"@type": "Offer", "price": "29", "priceCurrency": "EUR"}
   }

Test it with the free tool

Verify

Run a new scan for this checkpoint: